Tuesday, September 28, 2010

Cuteness All The Way

For retailers, this holiday season is crucial for their survival in this economy. With consumers buying minimum amounts of toys, the toy industry has taken a hit with the recession. Many companies, who already make most of their profits off the holiday season, are trying to find the right balance of toys for children of all ages. However, there is one thing that is definite this holiday season, and that is that the cute toys are most likely going to "rule the holiday toy roost".

Toys R Us, a huge toy store, came out with their 2010 Hot Toy List a few weeks back, and most of the toys on the list were under $25. Because parents are on tight budgets, toy makers are producing cheaper toys that way they sell more products. From pillows that turn into pet stuffed animals to Mattel Inc producing singing dolls, these toys are under $25 and will make children very happy.

The predicted popular toy of the season is the Zhu Zhu Pets. Cute and adorable, Zhu Zhu pets are, "toy hamsters that squeak, zoom around on wheels and sell for just $10". Their cheap prices and cuteness make them popular with the parents, and every kid wants one. Because every kid wants their very own Zhu Zhu Pet, retailers are all carrying them. So where are the parents going to shop this year. Simple: the will shop with the store who has the product in stock. This holiday season, "the difference between being in stock or out of the year's must-have playthings" will make or break the toy stores.

So remember when buying toys this holiday season, go cute!

By: Ariel Levin
Article Used: http://www.washingtonpost.com/wp-dyn/content/article/2010/09/21/AR2010092100995.html

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